The Fine Guide
925 Sterling Silver
What it is:
The “925” mark means your jewellery is made of 92.5% pure silver. It is a high end precious metal that is the industry standard of fine jewellery.
Why it matters:
Skin Friendly - It is hypoallergenic, meaning it won’t irritate your skin or turn it green.
Durability:
Pure silver is too soft for daily wear, so we use sterling silver to ensure your “basic but bold” pieces keep their shape forever.
18K Gold Plating
What it is:
We take our sterling silver pieces and “dip” them in a thick layer of real 18K gold.
Why it matters:
The Luxury Look - 18K gold has a richer, deeper hue than 10K or 14K, giving you that premium international glow.
Affordable Luxury:
You get the exact look and feel of solid gold jewellery at a fraction of the cost, making bold styling accessible every day.
Anti-Tarnish Coating
What it is:
Think of this as an invisible, microscopic shield. It is a high-tech “E-Coating” applied over the gold to seal it.
Why it matters:
Long Lasting Shine - It prevents the metal from reacting with air and moisture (the things that usually make jewellery dull).
Low Maintenance:
It keeps your jewellery looking brand new for longer, so you can spend less time cleaning and more time wearing.